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4 Tips for Navigating Real Estate App Listings When Selling


In today's increasingly connected world, Apple's famous slogan "there's an app for that" has never been more true. When homeowners first begin attempting to sell their houses, they are often caught up in a whirlwind of real estate listing app sign-ups and submissions. With so many mobile applications from which to choose, deciding your plan of attack can be a bit confusing. Fortunately, we've got a few tricks that can help save you stress throughout the process.

Read on for four tips to consider when adding your house to listing apps.

1. Find Your Top Three

The fact of the matter is that there are simply too many real estate applications out there to effectively use more than a handful. Instead of trying to list your property on every obscure app you can find online, take a more targeted approach. Find a few apps that have a large user base, feature a simple-to-use interface and make sense for your budget. An added benefit of choosing a select few apps on which to list your property is that it will free up time to really focus on the ones that you choose—ensuring that each one is equipped with as much information as you know about the property. We've listed a few of the most popular apps below to help get you started:

2. Snap the Perfect Pics

When it comes to real estate, seeing is believing. Would you ever take the time to demonstrate interest in a property when you have no idea what it looks like? Probably not. This is why it's so important to have quality pictures on your in-app property listings. Uploading well-framed pictures that effectively capture both the qualities and imperfections of the space will result in more qualified leads coming from the listing. Don't try to trick people into seeing the property by carefully cropping out potential future home-improvement projects. This will lead to frustration and disappointment for people that come in for a tour, and it will be hard to win them back once you've let them down.

If you doubt your ability to effectively capture the space, consider hiring a professional photographer. This is an especially good idea for more expensive homes that have the potential to be sold well above their previous purchase prices. A professional photographer will know how to capture your home's beauty without resorting to questionable editing tactics.

3. Don't Skimp on Info

Every property-listing app has a space where you can enter important information about the property, including when it was built, its square footage and its property-tax information. In addition to providing potential buyers with pictures that accurately display your property, it's vital that you also provide them with all the information you have available. Once again, this serves to accurately present the property to potential buyers, which increases the quality of the purchasing leads you get from the app.

4. Spread the Word

Once you've gotten all your information uploaded into the app, you're ready to kick back, relax and wait for the offers to coming pouring in, right? Not quite. As with anything in the sales world, the more eyes you can get on your listing, the better your chance of securing a purchase offer at the price you're looking for—not to mention the increased speed with which you will see these offers. In order to make it known that your property is available, it's best to use your personal network and local groups or aggregate social profiles to broadcast the listing to the people you know.

The world of listing apps may seem confusing at first, but once you decide on your favorites, upload your property information and start spreading the word, you'll realize that listing your property on these apps is a simple, user-friendly way to promote interest in your property and sell it faster.

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Topics: Homeownership

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